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Managing a public relations firm for growth and profit /

Croft, A.C.

Managing a public relations firm for growth and profit / A.C Croft - Second edition. - New York, London, Oxford : Haworth Press, Inc., 2006. - xix, 301 pages : illustrations, tables, figures ; 21 cm.

Includes bibliographical references and index.

English

ISBN: 0789028654

Subjects--Topical Terms:
Public relations firm- Management.

Dewey Class. No.: 659.2 / C87

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Managing a public relations firm for growth and profit /