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Fundamentals of marketing for senior high school /

Mutya-Alminar, Ruby F.,

Fundamentals of marketing for senior high school / Ruby F. Alminar-Mutya. - Manila : Unlimited Books Library Services & Publishing Inc., 2022c - xiv, 319 pages : Figures, tables ; 25 cm.

Includes bibliographical references.

Introduction to marketing system -- Marketing mix element 1 : product -- Marketing mix element 2 : price -- Marketing mix element 3 : place of distribution -- Marketing mix element 4 : promotions -- Consumer education and consumers cooperative -- Strategic marketing fundamentals -- Global and social marketing

English

ISBN: 9786214271085

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / M993f

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Fundamentals of marketing for senior high school /