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Essentials of strategic management : the quest for competitive advantage /

Gamble, John E.,

Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Margaret A. Peteraf, Arthur A. Thompson Jr. - Fifth Edition. - xxxi, 462 pages : colored illustrations, figures ; 25 cm.

Includes Index.

ISBN: 9781259546983

Subjects--Topical Terms:
Strategic planning.
Business planning.
Competition.
Strategic planning--Case studies.

Dewey Class. No.: 658.4012 / G14

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Essentials of strategic management : the quest for competitive advantage /