Normal view MARC view ISBD view

Kuratko, Donald F.,

Entrepreneurship : theory, process, and practice / Donald F. Kuratko. - Eleventh Edition. - Boston : Cengage Learning Asia Pte Ltd, 2020. - xxviii, 478 pages : colored illustrations ; tables, 25 cm.

Includes index.

Part I: The Entreprenuerial Mind-Set in the Twenty-First Century 1 -- 1: Entrepreneurship: Evolutionary Development--Revolutionary Impact 2 -- 2. The Entrepreneurial Mind-Set in Individuals: Cognition and Ethics 27 -- 3. The Entrepreneurial Mind-Set in Organizations: Corporate Entrepreneurship 56 -- 4. Social Entrepreneurship and the Global Environment for Entrepreneurship 81

Part 2: Initiating Entrepreneurial Ventures 105 -- 5. Innovation: The Creative Pursuit of Ideas 106 -- 6. Assessment of Entrepreneurial Opportunities 124 -- 7. Pathways to Entrepreneurial Ventures 150 -- 8. Sources of Capital for Entrepreneurs 172

Part 3: Developing the Entrepreneurial Plan 197 -- 9. Legal Challenges for Entrepreneurial Ventures 198 -- 10. Marketing Challenges for Entrepreneurial Ventures 223 -- 11. Financial Preparation for Entrepreneurial Ventures 246 -- 12. Developing and Effective Business Plan 278

Part 4: Growth Strategies for Entrepreneurial Ventures 363 -- 13. Strategic Entrepreneurial Growth 364 -- 14. Valuation of Entrepreneurial Ventures 390 -- 15. Harvesting the Entrepreneurial Venture 419

"Entrepreneurship is the most powerful economic force known to human! The entrepreneurial revolution that captured our imagination during the last three decades has now permeated every aspect of business thinking and planning. As exemplified by the dynasty builders pf the previous decades..." -- Preface.

ISBN: 9780357033890

Subjects--Topical Terms:
Entrepreneurship.
Business enterprises.
Small business.

Subjects--Geographic Terms:

Dewey Class. No.: 658.421 / K97e