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Entrepreneurship / (Record no. 12339)

MARC details
000 -LEADER
fixed length control field 02096nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field USANT
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250618092713.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241119b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789719654483
040 ## - CATALOGING SOURCE
Original cataloging agency USANT
Language of cataloging eng
Transcribing agency USANT
Description conventions rda
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.04
Item number A252c
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Agustin-Acierto, Marife,
Relator term author.
245 10 - TITLE STATEMENT
Title Entrepreneurship /
Statement of responsibility, etc. Marife Agustin-Acierto.
260 #1 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Manila :
Name of publisher, distributor, etc. Unlimited Books Library Services & Publishing Inc.,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 492 pages :
Other physical details tables ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Relevance of the course -- Key concepts and common competencies -- Core competencies in entrepreneurship -- Job opportunities -- Developing a business plan -- identify the market problem -- Techniques on seeking, screening, and seizing opportunities -- Market need analysis -- Product: its nature and sustainability -- Viability, profitability, and customer requirements -- Best product for market need -- Recognize and understand the market -- Selling proposition and value proposition -- Target market -- Customer requirements -- Market size -- Validate customer-related concerns -- Focused group discussion (FGD) -- Survey -- Importance of marketing mix in the development of marketing strategy -- Marketing mix (7Ps) -- Product -- Place -- Price -- Promotion -- People -- Packaging -- Positioning -- Brand name -- Demonstrate understanding of the 4Ms of operations -- 4Ms (manpower, machine, method, materials) -- Product description -- Prototype of the product -- Testing of product prototype -- Service description of the product -- Raw materials -- Value/supply chain -- Recruitment -- Business model -- Revenues -- Costs -- Profits -- Financial statements -- Business implementation -- Business plan -- Business operation -- Product -- Business records -- Bookkeeping -- Financial statements -- Income statement and balance sheet -- Profit or loss -- Overall report -- Appendices
546 ## - LANGUAGE NOTE
Language note English
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Entrepreneurship.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Classification part 338.04
Item part A252c
Call number prefix CIR
Call number suffix 2017
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     Circulation Senior High Library Senior High Library SHS Library 11/19/2024   CIR 338.04 A252c 2017 68854 11/19/2024 1 11/19/2024 Book
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