Fundamentals of advertising / (Record no. 3979)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00675nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | USANT |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240730104656.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240730b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789719654797 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | USANT |
| Language of cataloging | eng |
| Transcribing agency | USANT |
| Description conventions | rda |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | M98 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Alminar- Mutya, Ruby F., |
| Relator term | author. |
| 245 ## - TITLE STATEMENT | |
| Title | Fundamentals of advertising / |
| Statement of responsibility, etc. | Ruby F. Alminar-Mutya. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Manila : |
| Name of publisher, distributor, etc. | Unlimited Books Library Services & Publishing Inc., |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | iv, 217 pages : |
| Other physical details | illustrations ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes references. |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Classification part | 659.1 |
| Item part | M98 |
| Call number prefix | FIL |
| Call number suffix | 2017 |
| Suppress in OPAC | No |
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