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Foundations of marketing Burrow, James L.

By:

Cengage Learning [author]

Contributor(s):

Cencage Learning [author]

Material type: Text

TextPublication details: Manila Philippines Abiva Publishing House, Inc. 2017Description: xi, 339 pages: illustrations, figures: 28 cmISBN:

9786214051212

DDC classification:

658.8 C395

Contents:

Marketing today and tomorrow -- Market opportunity analysis and consumer analysis --Developing the marketing mix -- Managing the marketing effort -- Planning your future in marketing

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Senior High Library SHS Library	Filipiniana	FIL 658.8 C395 2017 (Browse shelf(Opens below))	1	Available		62968

includes bibliographic reference, and index

Marketing today and tomorrow -- Market opportunity analysis and consumer analysis --Developing the marketing mix -- Managing the marketing effort -- Planning your future in marketing

English

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Foundations of marketing Burrow, James L.