International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

By:

Cateora, Philip R [author.]

Contributor(s):

Gilly, Mary C [author.]
Graham, John L [author.]

Material type: Text

TextPublication details: New York : McGraw Hill Education, 2015.Edition: Sixteenth editionDescription: xxxiii, 638 pages : illustrations, charts, graphs ; 26 cmISBN:

9789814646086

Subject(s):

Marketing research

DDC classification:

658.848 C359

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Book	College Library College Library	Circulation	CIR 658.848 C359 2015 (Browse shelf(Opens below))	1-1	Available	61384

Includes index.

There are no comments on this title.

to post a comment.

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)

ONLINE PUBLIC ACCESS CATALOG

International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.