TY  - BOOK
AU  - Preston,C.A.
TI  - Event marketing: how to successfully promote events, festivals, conventions, and expositions 
SN  - 9780470891070
U1  - 338.479 Second edition
PY  - 2012///
CY  - Canada
PB  - John Wiley and Sons, Inc.
N1  - Includes bibliographical references and index
ER  -