TY  - BOOK
AU  - Cateora,Philip R.
AU  - Gilly,Mary C.
AU  - Graham,John L.
TI  - International marketing
SN  - 9789814646086
U1  - 658.848 
PY  - 2015///
CY  - New York
PB  - McGraw Hill Education
KW  - Marketing research
N1  - Includes index
ER  -