Strategy in practice : a practitioner's guide to strategic thinking /
George Tovstiga.
- Third edition.
- xvii, 351 pages : figures, tables ; 23 cm.
Includes index.
Preface to the first edition -- Preface to the second edition -- Preface to the third edition -- About the author -- Introduction strategy in practice -- Strategic thinking -- Sense making and strategic insight -- Insight-driven strategic analysis -- Appendices: -- Appendix A: Probing the strategic boundaries of the firm's unique competing space -- Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks) -- Index.