TY  - BOOK
AU  - East,Robert
AU  - Singh,Jaywant
AU  - Wright,Malcolm
AU  - Vanhuele,Marc
TI  - Consumer behavior: applications in marketing 
SN  - 9781529730838
U1  - 658.8342 
PY  - 2022///
CY  - London, England
PB  - SAGE Publications Ltd., 
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -