TY  - BOOK
AU  - Pierson,Frank
TI  - Correlation and measurement in marketing research
SN  - 9789387985100
U1  - 658.83 
PY  - 2019///
CY  - New Delhi, India
PB  - Horizon Press
KW  - Correlational Analysis
KW  - Marketing research
N1  - Includes index
ER  -