Madsen, Erik, <br/><br/>
Understanding consumer behavior / 
by Erik Madsen. 
 - New York :  Larsen and Keller,  2020. 
 - viii, 230 pages :  colored illustrations, tables, figures ;  25 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781641722575 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Consumer profilling.<br/>Consumer's preferences.
<br/><br/><label>Dewey Class. No.: </label>658.8342  / M178u