TY  - BOOK
AU  - Madsen,Erik
TI  - Understanding consumer behavior
SN  - 9781641722575
U1  - 658.8342 23
PY  - 2020///
CY  - New York
PB  - Larsen and Keller
KW  - Consumer behavior
KW  - Consumer profilling
KW  - Consumer's preferences
N1  - Includes index
ER  -