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020 _a9786214051212
040 _aUSANT
_beng
_cUSANT
_erda
082 _a658.8
_bC395
100 _aCengage Learning
_eauthor
245 _aFoundations of marketing
_cBurrow, James L.
260 _aManila Philippines
_bAbiva Publishing House, Inc.
_c2017
300 _axi, 339 pages:
_billustrations, figures:
_c28 cm.
504 _aincludes bibliographic reference, and index
505 0 _aMarketing today and tomorrow -- Market opportunity analysis and consumer analysis --Developing the marketing mix -- Managing the marketing effort -- Planning your future in marketing
546 _aEnglish
700 _aCencage Learning
_eauthor
942 _2ddc
_cBK
_h658.8
_iC395
_kFIL.
_m2017
_n0
999 _c3505
_d3505