000 | 00959nam a22002777a 4500 | ||
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003 | USANT | ||
005 | 20240805092256.0 | ||
008 | 240805s2023 maua b 001 0 eng | ||
020 |
_a9780357445129 _q(pbk) |
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040 |
_aUSANT _beng _erda _cUSANT |
||
042 | _apcc | ||
082 |
_a658.848 _bC998i |
||
100 | 1 |
_aCzinkota, Michael R., _eauthor. |
|
245 | 1 | 0 |
_aInternational marketing / _cMichael R. Czinkota, Ilkka A. Ronkainen and Annie Peng Cui. |
250 | _a11e [edition]. | ||
264 | 1 |
_aBoston, MA : _bCengage, _c2023 |
|
300 |
_axxix, 604 pages : _billustrations ; _c28 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 | _aExport marketing. | |
700 | 1 |
_aRonkainen, Ilkka A., _eauthor. |
|
700 | 1 |
_aCui, Peng, _d1976- _eauthor. |
|
942 |
_2ddc _cBK _h658.848 _iC998i _kCIRC _m2023 _n0 |
||
999 |
_c4352 _d4352 |