000 00959nam a22002777a 4500
003 USANT
005 20240805092256.0
008 240805s2023 maua b 001 0 eng
020 _a9780357445129
_q(pbk)
040 _aUSANT
_beng
_erda
_cUSANT
042 _apcc
082 _a658.848
_bC998i
100 1 _aCzinkota, Michael R.,
_eauthor.
245 1 0 _aInternational marketing /
_cMichael R. Czinkota, Ilkka A. Ronkainen and Annie Peng Cui.
250 _a11e [edition].
264 1 _aBoston, MA :
_bCengage,
_c2023
300 _axxix, 604 pages :
_billustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and indexes.
650 0 _aExport marketing.
700 1 _aRonkainen, Ilkka A.,
_eauthor.
700 1 _aCui, Peng,
_d1976-
_eauthor.
942 _2ddc
_cBK
_h658.848
_iC998i
_kCIRC
_m2023
_n0
999 _c4352
_d4352