| 000 | 00957nam a22002177i 4500 | ||
|---|---|---|---|
| 003 | USANT | ||
| 005 | 20250618102955.0 | ||
| 008 | 240815b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789710737468 | ||
| 040 |
_aUSANT _beng _cUSANT _erda |
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| 082 |
_a658.8 _bS6758 |
||
| 100 |
_aPrinciples of marketing _eauthor |
||
| 245 |
_aPrinciples of marketing _cSo, Real C. |
||
| 260 |
_aQuezon City _bVibal Publishing Hose _c2016 |
||
| 300 |
_ax, 140 pages: _billustration, figures: _c26 cm. |
||
| 504 | _aincludes bibliographic reference and index. | ||
| 505 | 0 | _aMarketing principles and strategies -- Customer relationship -- Market opportunity and analysis and consumer analysis -- Developing the marketing mix -- Managing the market effort (the market process) -- Workshop and preparation of marketing plan -- | |
| 546 | _aEnglish | ||
| 700 |
_aSo, Real C., Torres, Oscar G. _eauthors |
||
| 942 |
_2ddc _cBK _h658.8 _iS6758 _kFIL _m2016 _n0 |
||
| 999 |
_c5616 _d5616 |
||