000 01930nam a22002657a 4500
003 USANT
005 20240909130003.0
008 100723s2011 njuabf b 001 0 eng
010 _a 2010031123
020 _a9780470449875 (hbk. : alk. paper)
040 _aUSANT
_cUSANT
_beng
_erda
082 0 0 _a394.2
_222
_bG33
100 1 _aGoldblatt, Joe Jeff,
_d1952-
_eauthor.
245 1 0 _aSpecial events :
_ba new generation and the next frontier /
_cJoe Goldblatt.
250 _aSixth edition.
260 _aHoboken, New Jersey :
_bJohn Wiley & Sons, Inc.,
_c2011.
300 _axxv, 550 p., [16] p. of plates :
_bill. (some col.), 1 map ;
_c25 cm.
490 0 _aThe Wiley event management series
504 _aIncludes bibliographical references (p.515-534) and index.
520 _a"This book chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners. New interviews are included with experienced event leaders to give a better understanding of the field. New chapters are included on green events, corporate social responsibility, and theoretical case studies. Event measurement, evaluation, and assessment topics are integrated throughout a number of the chapters. Over 200 new Web resources and appendices show how to save money, time, and improve the overall quality of an event. Event planners will also learn how technology may be harnessed to help them improve their events' financial, quality, environmental and other strategic outcomes."--Provided by publisher.
520 _a"This book chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners"--Provided by publisher.
650 0 _aSpecial events
_xManagement.
856 4 2 _3Cover image
_uhttp://catalogimages.wiley.com/images/db/jimages/9780470449875.jpg
942 _2ddc
_cBK
_e22
_h394.2
_iG33
_kCIRC
_m2001
_n0
999 _c7275
_d7275