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Principles of Marketing Camilar, Angelita O.

By: Contributor(s): Material type: TextTextPublication details: Manila Philippines Unlimited Books Library Services & Publishing Inc. 2016Description: x, 394 pages: illustrations, figures: 26 cmISBN:
  • 9789719654308
DDC classification:
  • 658.8 Se487
Contents:
Marketing principle and strategies -- customer relationship: Customer Service -- Marketing opportunity analysis and consumer analysis -- the marketing mix -- Managing the marketing effort -- workshop and presentation of marketing plan
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Senior High Library SHS Library Filipiniana FIL 658.8 C183 2016 (Browse shelf(Opens below)) 1 Available 62966

includes bibliographic reference

Marketing principle and strategies -- customer relationship: Customer Service -- Marketing opportunity analysis and consumer analysis -- the marketing mix -- Managing the marketing effort -- workshop and presentation of marketing plan

English

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