Services marketing : people, technology, strategy / by Christopher Lovelock , Jochen Wirtz.
Material type:
TextPublication details: Singapore : Pearson Education South Asia Pte Ltd., 2007.Edition: Sixth editionDescription: 1 volume (various pagings): colored illustrations, tables ; 25 cmISBN: - 9789810698959
- 658.8 L94
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
|
College Library College Library | Circulation | 658.8 L94 2007 (Browse shelf(Opens below)) | 1-1 | Available | 58433 |
Browsing College Library shelves, Shelving location: College Library, Collection: Circulation Close shelf browser (Hides shelf browser)
| 658.8 K79 2013 Principles of marketing / | 658.8 L11 2015 Marketing management / | 658.8 L11 2016 Marketing management / | 658.8 L94 2007 Services marketing : people, technology, strategy / | 658.8 P4781 2019 A preface to marketing management / | 658.8 R8137 2016 Distribution management / | 658.8 S3 2009 Principles of marketing / |
Includes index.
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