Marketing management: knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.
Material type:
TextPublication details: New York : McGraw-Hill, 2013Edition: Eleventh editionDescription: xvii, 796 pages : tables, figures ; 26 cmISBN: - 9780071315555
- 658.913 P31
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Book
|
Graduate Library Graduate School Library | Circulation | 658.913 P13 2013 (Browse shelf(Opens below)) | 1 | Available | 60459 |
Includes bibliographical references and index.
English
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